João Filipi
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Founder & Engineer · 2025

BeautyMetrics

Financial management for salons, barbershops, and aesthetic clinics: real cost per service, healthy pricing, production capacity, and revenue projection.

LaravelPHPMySQLTailwind CSS
BeautyMetrics preview

Context

Beauty businesses live and die by margins they usually can't see. Owners price by feel, discount to fill the calendar, and only discover a service was unprofitable at the end of the month, if at all.

BeautyMetrics is a product I build and operate under HelpFlux.

Problem

The core question most owners can't answer: what is the real profit on each service? Costs are spread across products, time, and idle capacity, so pricing becomes guesswork.

Solution

BeautyMetrics makes the numbers legible:

  • Real cost per service, including products and time.
  • Pricing with a healthy margin, instead of by intuition.
  • Production-capacity control so the calendar reflects reality.
  • Revenue projection to plan ahead.
  • Online, and free to start.

My role

I own the product, positioning, and engineering, end to end.

Notes to expand

Add outcomes and a short architecture note during the content pass.